Pigsback.com is a very successful Irish online marketing company, designed to make advertising work for the mutual benefit of consumers and brands. It offers a unique, interactive and targeted experience for its members, to whom the service is free.

Pigsback.com launched in Ireland in 2000 and in the UK in 2005. Curly, the Pigsback.com mascot, brings members their personalised home page and emails, provided they have been selected by members. Members earn PiggyPoints which are easy to exchange for rewards. The Pigsback.com community is a vibrant, active community, with members actively submitting cinema reviews, travel reviews, recipes and much more, for each other's benefit.

David Monaghan, founder of Fluid New Media has worked with Pigsback.com since its conception, providing creative direction and hands-on design for the successful brand. The design works have been wide and varied, ranging from the continuous development of the website through to producing adverts & marketing materials for the ongoing promotions that the brand undertakes. As the company grew, a brand manual was created to help staff and 3rd parties alike to understand and work within the core principals. Please view below for a small selection of the works completed.

• Click here to view the Pigsback.com website